Tailor Made AdSense

Although the flexibility of your AdSense adverts is limited, you can do certain things to increase your click conversion rate. Choosing the right colors for example can really improve how people see the adverts. A Google advert that is noticeably different from your website design stands out as an advert. A Google advert that is integrated with your website colors provides the illusion that the advert is actually an extension of your site. Even though it is not endorsed as part of your website in any way users tend to skim read content and pick out what they see as useful links. They will naturally follow on from your content to see what further information can be obtained from the Google links. Another way of easing the transition between your website and your Google adverts is to remove the border.

When placing adverts you should go for areas that are easily readable when you first visit the website. Usually the top of your website or at the top right hand side of the page are great advert places and will generate the most traffic. This is because people can immediately see the links regardless of how long they stay on your website.